This guide covers everything you need to know about how to increase gem orders: 10 proven strategies for sellers — with practical, actionable information tailored for Indian MSMEs and small businesses.
Need Expert Help?
Our GeM consultants handle everything — from registration to winning your first order. Book a free consultation today.
Frequently Asked Questions
1 Why am I not getting orders on GeM even after registration?
The most common reasons for no orders after GeM registration are: (1) Incomplete seller profile — buyers filter by profile completeness, (2) Wrong UNSPSC category — products not visible in buyer searches, (3) Price too high compared to market rate, (4) Missing required certifications for your category, (5) No brand approval for branded products. Address these systematically before assuming GeM does not work for your business.
2 How important is the seller rating on GeM for getting orders?
Seller rating is very important for sustained GeM success. Buyers increasingly filter by seller rating when multiple suppliers are available. A rating below 3.5 can significantly reduce your order frequency. Maintain high ratings by delivering on time, responding promptly to order confirmations, and ensuring product quality matches specifications.
3 Should I lower my price to get more GeM orders?
Not automatically. First check if you are actually competitive. Use GeM's price comparison feature to see where your price stands relative to similar listed products. If you are significantly more expensive, a price reduction makes sense. If you are already competitive, focus on other differentiators: better images, faster delivery, more complete specifications, or additional certifications.